| You have written a book. Now you want to | | | | capital for self-publishing your own book. |
| publish it. Which way do you go? Self-Publishing or | | | | Get the Book Reviewed |
| Traditional Publishing? | | | | Before your book is set to go to the printer, |
| For most people, the traditional method seems | | | | send out copies of the manuscript to magazines |
| safer, more reliable, and simply, easier. But it can | | | | and online book sites that review books. You |
| take a long time to see their labored-over work in | | | | want to send press releases also to let the world |
| print. For many people, that dreaded rejection | | | | know your book is coming on the market. |
| letter, saying their work is not something the | | | | Design the Book |
| publisher can market successfully at this time, | | | | Once you have the funding, decide on the design |
| leaves them feeling disillusioned. That's when other | | | | of the book and locate a printing company to |
| means of getting the book into print comes to | | | | print your book. Print-On-Demand companies and |
| mind. | | | | subsidy publishing companies are good places to |
| Self-Publish. It makes sense for the writer who | | | | start. Each type has its own advantages, so |
| has the money, the time to devote to promotion, | | | | check out both types of printing companies |
| and the desire to be his or her own boss. There | | | | before deciding on one to produce your book. |
| are basic steps that will allow you to be | | | | Develop a Marketing Strategy |
| successful at self-publishing your own book. | | | | Now that the book is printed, the real work |
| Write | | | | begins: promoting and marketing your book. |
| Before you write your story, make sure there is | | | | Design a publicity campaign and an advertising |
| a market for it. This can be very hard for some | | | | campaign for the book. You should have a |
| writers to comprehend because they may believe | | | | marketing strategy in place to sell those millions of |
| the story they have written is one that everyone | | | | books you have always dreamed of selling. |
| will want to read. If you determine the market | | | | Research Distribution Methods |
| for your book before you write it, you can save | | | | Explore the various methods for distributing your |
| yourself a lot of aggravation in the long run. | | | | books. Contact bookstore chains, individual |
| Finding that you spent two years writing a book | | | | bookstores, and online bookstores for stocking |
| that no one wants to read can be a hard pill to | | | | your book. Bookstores are not the only places to |
| swallow. | | | | sell your book. Research distribution channels such |
| Research | | | | as wholesalers, libraries, and direct mail order. |
| Once your story is written and you have | | | | Consider non-traditional methods and places to get |
| determined there is a market for it, research the | | | | your book in the hands of readers. Be inventive. |
| publishing industry. Learn the ins and outs before | | | | Creative. |
| jumping in feet first and sinking quickly. You will | | | | Promote Your Book |
| avoid many pitfalls that new writers make when | | | | Now promote, promote, promote your book. If |
| self-publishing their own books. | | | | you have found a niche that is perfect for your |
| Find Funding | | | | book, and you promote the book like crazy, you |
| Find funding for self-publishing your book. If you | | | | will have achieved that ultimate goal of selling |
| have the capital yourself, great. If not, consider | | | | millions of copies of your book. |
| other sources that would help you raise the | | | | Ready for the next one? |