| Why do people blog? Well I suppose that people | | | | building to grow or start your own business. If not |
| blog for many different reasons, but an increasing | | | | then maybe another article on this site may be |
| number of savvy marketers have realised that | | | | more suited to your needs. |
| blogging is a very efficient way of building a list | | | | If it is about list building then let's carry on, the |
| and therefore a way to make money. The more | | | | quickest and easiest way of starting a blog is to |
| targeted the blogging the greater the potential for | | | | use blogger a service from Google or one of the |
| profit. | | | | other big search engines that have there own |
| There are different reasons that people may | | | | blogging software. Some internet service provider |
| want to blog, they may fall into any one or more | | | | will also have blogging tools as part of your |
| of these main categories. | | | | account. Try a few out to see if you like the |
| Vanity publishing, blogging is the easiest way to | | | | "feel" of them before you put in a huge amount |
| get your opinions content and ideas in front of | | | | of work. |
| the world biggest audience. | | | | These blogging services are free, easy to use and |
| As a point for friends to keep contact with each | | | | you can upload great content very quickly and |
| other, share files, photos etc. This is becoming | | | | they look very professional as you would expect |
| less important with the growth of social | | | | from multi national companies on the cutting edge |
| networking sites such as Facebook, MSN, | | | | of web technology. The best part of all is that |
| MySpace and similar networking sites which has | | | | they are free. |
| largely superseded the need for these blogs. | | | | However this all comes with a downside, you do |
| As a means of contacting and sharing information | | | | not own the blog it is the property of the |
| with like minded individuals. This is where the | | | | company that provides the service. This is fair |
| savvy marketers can use blogging to build a list | | | | enough there really is no such thing as a free |
| and to use that list to make money. This is where | | | | lunch. If we really want to make the maximum |
| we will be concentrating our efforts on! | | | | impact then you really will have to invest some |
| So what is the easiest way to start blogging? | | | | money (only a bit) to make sure you do it |
| Before I answer that I am going to ask you to | | | | properly and that your blog is as professional as it |
| be really clear about why you want to start | | | | should be. |
| blogging. Is it for one of the reasons given earlier? | | | | I will tell you how to go about this in the next |
| If so, then I hope it is for the purpose of list | | | | article. Set up your own blog and build your list. |