| p>Self publishing a book is an extremely satisfying | | | | of people that are in need of specific information. |
| and rewarding achievement but you want to sell | | | | It should be in a field that you're interested in or |
| your book too, right? Here are three things that | | | | already an expert in. The ideas and options are |
| you need to decide before you write a word, if | | | | endless. Find a select group of people that are |
| you want your self published book to be a | | | | seeking information and write a book for them. |
| bestseller. | | | | For more ideas on how to find your target |
| 1. Print or e-book? | | | | market and your book's niche read 3 Critical |
| Both have definite benefits. An e-book costs | | | | Steps To Finding The Perfect Book Topic |
| nothing to produce, in fact you can sell millions of | | | | 3. Identify your target market's biggest problem |
| e-books and not spend one single cent on | | | | and then solve it. |
| production or distribution. However, not everyone | | | | Book selling is as much about solving a problem |
| is an online shopper or reader so you may be | | | | and providing a benefit as it is about writing. Your |
| missing out on a demographic that would be | | | | book has to provide a benefit to your reader. It |
| important to your bottom line. | | | | has to solve a problem. People read books for |
| Print, on the other hand costs money to produce | | | | several reasons: they want to be smarter, richer, |
| but is extremely satisfying to hold a copy of your | | | | sexier, happier, more in control, thinner, more |
| printed book in your hand. Additionally, if you plan | | | | beautiful, more respected, you get the picture. |
| on using your book as a book business card, then | | | | Even if you're writing about how to choose a |
| you need printed copies to do so. | | | | software product or how to coach a basketball |
| Decide, before you write a book, what format | | | | team, tell them how you're going to make them |
| you're going to publish in first. It doesn't mean | | | | better. Choosing the right software product may |
| that you're completely eliminating the other option | | | | make them more money and may save them |
| but it will help you establish a marketing plan, | | | | money. Coaching a basketball team well will earn |
| format your book, and even write it. | | | | them the respect and love of their team and |
| 2. Who is your target market? | | | | their basketball peers. |
| Who on earth is going to read your book? You | | | | Once you have chosen your publication format, |
| absolutely must know this before you sit down to | | | | you understand who your reader is, and you |
| write it. Why? How else are you going to solve | | | | know exactly how you're going to provide them |
| their problems and provide them a benefit if you | | | | the biggest bang for their buck, you're on your |
| don't know who you're writing the book for? | | | | way to writing and publishing a best selling book. |
| Not sure where to start? Begin by finding a group | | | | |