Gang Up On Your Printing

One of the easiest ways to save money whenmany you can get up on a sheet for a work and
you are printing is to gang run your pieces. turn job (work and turn is when you print the
Whether you are printing business cards,front of a piece and the back of a piece on the
postcards, brochures or posters a gang run cansame side of a sheet of paper, saving time and
save you a lot of money.  Now whenevermoney on your job).  If you are running an
someone tells me they know of a way to saveextremely large piece there might be an issue
money, I always think that there’s a catch;depending on the size of the press of your
so what’s the catch?  Well, the catch is thatprinter.  However, if you are running more than
you need to have your cards ready to print all attwo versions then you need to figure out what is
once.  If you are planning an advertising campaignthe best way to run your job to save the most
using printing you should do this anyway, but themoney.  I have been able to save customers a
money you save will be well worth the effort tolot of money when they asked me BEFORE they
plan your printing ahead.design a card what the optimum size would be
A gang run is when you run two or more jobsfor the number of versions (and the quantity of
together at the same time on the same sheet. each version) they want.  The size of the press
They have to be the same paper (don’tis also important but so is the size of the sheet. 
laugh, I’ve had that question asked) and thisIf a standard size sheet is needed then you are
is primarily a function of 4/4 printing, with thegolden, but if some cutting is involved or there is
exception usually being business cards.  Thea lot of waste on the sheet (empty space) then
different versions are the same dimensions 99%a gang run may not be cost effective.
of the time, though we have been able to putOne thing to consider with a gang run is color.  If
together a gang run for a customer who had twoyou are looking for museum quality printing, then
different sizes in their run.  That, however, wasa gang run is not for you.  If your job is color
mostly just a case of the customer lucking outcritical, you only want one version of a piece on
more than anything else.the press at a time for you to color match.
How much money you can save depends on aIf you are running multiple versions of a piece,
few variables.  The size of the piece you arethen your potential savings are huge, just make
running is an important factor in determining howsure to go over with your printer what you are
many can be run on a sheet in the gang run.  Iftrying to accomplish to see if they have any
you are just running two versions, then theresuggestions to help you out.
shouldn’t be too much of an issue about how