| I'm sure you can come up with all sorts of | | | | make a profit. |
| reasons for not starting your own business, the | | | | 3. Your earning and growth potential are far |
| first, of many, being lack of money and | | | | greater. At 6% to 10% royalties, very few |
| uncertainty of its success. But no matter what | | | | published authors make any real money. But as a |
| the reasons are against starting a business, there | | | | self published author you will keep 100% of the |
| are just as many reasons for starting one. | | | | profits. |
| Actually, for the right person, the advantages of | | | | 4. Writing a book is exciting. You can make a long |
| business ownership far outweigh the | | | | time dream a reality and that will just inspire you |
| disadvantages. And deciding to write a book | | | | to write and publish more. |
| means, inevitably that you've decided to be in | | | | Besides when you begin to get recognized as the |
| business. | | | | expert, readers and the media look to you to |
| If the very thought of it leaves you feeling a bit | | | | offer insight and opinions to support them in |
| uneasy, the good news is that there are many | | | | achieving their life's goals and that is very |
| differences (and advantages) in committing to the | | | | encouraging and exciting. |
| self publishing process as a business and starting a | | | | 5. Publishing a book provides endless opportunities |
| traditional small business. | | | | and exposure. Gaining media exposure and |
| Here are just a few of the reasons why starting | | | | credibility because you "wrote the book" on a |
| your own self publishing company makes sense | | | | particular subject will allow you to showcase |
| (even if you only have plans to write one book). | | | | yourself, your business and your book to a larger |
| 1. You'll be your own boss. Having the flexibility | | | | audience than wouldn't have been possible without |
| and power to make the best and most profitable | | | | it. |
| business choices for yourself is a great benefit of | | | | If you are a speaker, coach, consultant or |
| owning and operating your own business. | | | | entrepreneur looking to get more clients and add |
| Couple those benefits with the ability to make | | | | more cash flow to your bottom line, you need to |
| your own production schedule, set your own | | | | seriously consider becoming an author. |
| publication date and the ease of print-on-demand | | | | And if you're an author, you can expand your |
| publishing and you've got the perfect formula for | | | | reach by becoming a speaker, coach or |
| self publishing success. | | | | consultant. |
| 2. You can become a published author in 90 days | | | | Whether you're running a traditional small business |
| or less. Believe it or not, it would take | | | | or you're a self published author; being a business |
| approximately 570 days to get your message out | | | | owner is a lot of work, there are often long hours |
| through a traditional publisher. | | | | and times of uncertainty. |
| Self publishing allows you the opportunity to bring | | | | But the rewards are great and having the |
| your message to the masses much faster than | | | | flexibility and courage to call your own shot is |
| any other form of publishing and the faster you | | | | exhilarating and potentially profitable too. |
| can bring it to market means the quicker you'll | | | | |